Oceana
Oceana needed clear, compelling communication to mobilize public and political action for ocean preservation. We designed a clean, illustrated brand system to make complex issues accessible and impactful.
We transformed Oceana’s annual report into an engaging, illustrated publication that informs and inspires.
Combining data, narrative, and design, we delivered a publication that balances scientific credibility with visual clarity. The result is a tool that reinforces Oceana’s voice and effectively communicates its mission to a broad audience from policymakers to the general public.
We created bold infographics and custom visuals to boost reach and understanding across social media.
Each visual was tailored to simplify dense topics like overfishing and marine pollution. Shared widely online, these illustrated graphics increased engagement, improved retention, and turned awareness into action one post at a time.
